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MASTER VIDEOS THAT STOP THE SCROLL.

Using psychology, not guesswork.

I help creators and early-stage brands turn raw ideas into videos that connect, convert, and feel real.

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Views - because good storytelling travels fast.

Started with one viral video and a lot of hope

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Brands & students that I've helped grow

Masterclass backed by psychology in the making

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COMING SOON · SELF-PACED COURSE

DECEMBER 2025:
Ultimate Video Masterclass

Make videos people actually want to watch.
Story. Psychology. Real impact.

  1. Lesson 01 Overview

    Use Psychology to Master Videos

    Learn how subtle behavior cues shape the way people consume content - and how to use them to create videos that actually hold attention.

    Learn more inside the masterclass

  2. Lesson 02 Core Lesson

    The Science Behind Attention

    Discover why people scroll, pause, or click - and how to align your video structure with how the brain actually works.

    Learn more inside the masterclass

  3. Lesson 03 Core Lesson

    The Hook Formula

    👀 Want a preview?

    Discover what actually makes people stop scrolling - and how to apply behavioral psychology to your video openings.

    Get the Hook File - Free Demo Guide

  4. Lesson 04 Hands-on Workshop

    The Storytelling Blueprint

    Craft your story, don’t just learn it. This session is built around exercises that help you shape your unique narrative - with structure, emotion, and clarity - so you can confidently turn any message into a compelling video.

    Learn more inside the masterclass
Explore the Full Lesson Plan
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How I'm Changing the Game

Master Videos That Convert, Not Just Get Views

Anyone can post a video. Few know how to make people care. This masterclass teaches you how to use behavioral insights, structure, and storytelling to create content that feels real, and actually works.

 

Why This Helps You Master Videos Differently

  • Psychology-backed, not guesswork

  • Learn by doing, not just watching

  • You’re not just posting anymore. You’re converting.

Explore The Full Lesson Plan

Get a free preview from the masterclass: the Hook File.

GRAB THE HOOK FILE

Things I've Build so You Don't Have To

FEATURED WORK

Stories I’ve told. Brands I’ve built. Ideas I’ve brought to life.
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Real projects. Real brands. Real results.

From content strategy to directing and editing - these collabs taught me the most.

View Client Projects

LinkedIn Videos

Teaching without boring you to death.

These videos explain big ideas with simple visuals, fast pacing, and strong hooks.

Watch More
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Personal Short Films

These are personal stories, told visually - about growing up, feeling alone, finding meaning.

I make them to explore emotions people often avoid, and to connect through shared experience.

These films don’t rely on trends or noise. They build emotion through pacing, framing, and contrast.

Watch

Though Iasmina is very clearly a creative, she didn't let that keep her away from the numbers. She never discounted the importance of data and actually she put her skills into play to make the data tell stories. I was extremely impressed by her work.
Brie-Anderson

Brie E. Anderson
Google Analytics Teacher

Iasmina has been one of our most valuable assets on the team. She is original, creative and, most of all, authentic. She has helped multiple times with the content strategy and not only that. She sees past the camera and angles and looks at the bigger picture, which is a very valuable skill that continues to help our team reach high engagements on posts across social media platforms.
Sofya-Arefyeva

Sofya Arefyeva
Harbour.Space Head of Social Media

Services I provide

From direction to done

Choose your level ⬇️

$ 399

Full Video Build

From concept to final cut - we do it together.

Ideal for founders or creators who want help shaping the story, guiding the shoot, and delivering content that’s clear, intentional, and ready to post.

Includes:

  • Creative 1:1

  • Full script or outline build

  • Shot list + filming guide

  • Remote shoot support (or in-person if possible)

  • 2–3 final videos + reusable versions

Check Availability

$ 89

Video Edit + Direction

You bring the footage, I turn it into a video that hits.

Great if you’re filming yourself but need structure, emotion, and edits that actually hold attention.

Includes:

  • Hook refinement or light scripting

  • Creative direction for flow and storytelling

  • 2 edited videos (30–90 sec)

  • Text overlays, sound design, basic motion

  • 2 rounds of feedback

Send Your Footage

$ 175

Creative 1:1

Clarity, direction, and creative momentum - all in one focused session.

Best for creators who want a strategic eye before hitting record. You’ll leave with a content plan that fits your voice and hooks your audience.

Includes:

  • 60-min strategy call

  • Brand & content audit

  • Custom video roadmap (1–3 concepts)

  • Hook ideas + messaging direction

  • Creative notes for filming/editing

Check Availability

Know their why, film their how.

Iasmina Szabo
Visual Storyteller